ore often than not, the NCAA does things right, such as the most recent demand it made for CBS-part-owned Sportsline.com to sell its Las Vegas gambling concerns. Viacom, the parent company of CBS Sports, owns 31 percent of SportsLine.com, which operates the CBS.SportsLine.com Web site, NFL.com, and PGATour.com.
As it turns out, Sportsline.com currently owns VegasInsider.com, a Web site, and Las Vegas Sports Consultants, an oddsmaker. That was too much cozying up in bed with ethically precarious — but legal — gambling entities for the president of the National Collegiate Athletic Association, Myles Brand. Forcing Sportsline.com to sell, as he stated it, ". . . reinforces our stand against sports wagering." Notice he didn't distinguish which competitive level of sports.
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